Unlock the power of first-party data.

Take control of your marketing with data-ownership, precise attribution, and seamless campaign optimization—all in one platform.

Smarter attribution, better Results

Track every touchpoint, optimize ad spend, and uncover what drives sales.

Boost campaign performance

Send custom first-party events to channels for better ad performance.

Your data, your server

Store your data on a dedicated server—private, secure, and yours.

Smarter attribution, better Results

Track every touchpoint, optimize ad spend, and uncover what drives sales.

Boost campaign performance

Send custom first-party events to channels for better ad performance.

Your data, your server

Store your data on a dedicated server—private, secure, and yours.

Smarter attribution, better results

Track every touchpoint, optimize ad spend, and uncover what drives sales.

Boost campaign performance

Send custom first-party events to channels for better ad performance.

Your data,

your server

Store your data on a dedicated server—private, secure, and yours.

Smarter attribution, better results

Track every touchpoint, optimize ad spend, and uncover what drives sales.

Boost campaign performance

Send custom first-party events to channels for better ad performance.

Your data,

your server

Store your data on a dedicated server—private, secure, and yours.

Smarter attribution, better results

Track every touchpoint, optimize ad spend, and uncover what drives sales.

Boost campaign performance

Send custom first-party events to channels for better ad performance.

Your data,
your server

Store your data on a dedicated server—private, secure, and yours.

Companies of all sizes and industries use MarvelPixel to scale their business.

What makes us unique?

Why should you choose MarvelPixel as your analytics companion?

Our analytics dashboard is designed to make first party data management intuitive and efficient.

Attribution-First Analytics

Accurate attribution, stock-aware campaigns and audience insights.

Platform Integration

Sync effortlessly with Meta and Google Ads for better data and improved ROAS.

Your 1st Party Data Server

Bypass browser restrictions and ad blockers for reliable, accurate insights.

Accurate Event Forwading

Feed precise your channels precise data and achieve smarter results!

Real-Time Data Insights

Track user interactions in real time and with data driven insights.

Customer Journey Mapping

Visualise user journeys end-to-end to optimise engagement and conversions.

Our Features

Exclusive features you can't find anywhere else.

A better and faster way to manage your data.

Unified Data Management

Combine all your marketing data in one platform for easy access

Advanced Attribution Models

Track user interactions and measure performance accurately

Performance Tracking

Get live insights to optimize campaigns instantly

Boost your ad performance easily with MarvelLink

Enhance your campaigns with seamless data integration and precise event forwarding.

1

Synchronised Events

MarvelLink ensures Purchase, Add-to-Cart, and PageView events are synced and de-duplicated in real-time, providing ad platforms with clean, accurate data for optimal performance.

2

Perfect Event Matching Quality (EMQ) Score

Improve your EMQ score instantly, giving platforms like Meta and Google the precise data they need for better targeting and higher-performing campaigns.

Your Server, Your Data, 

Your Decisions

Take control of your data with security, privacy, and complete full data ownership.

1

Your data, your rules.

Own 100% of your data—no third parties involved. Safeguard your brand’s most valuable asset and increase your business value with absolute transparency.

2

Empowered Decision-Making

Equip your team with secure, fully-owned data to drive data-informed decisions and unlock growth opportunities with confidence.

Stock-Aware Optimisations

Optimise ad performance with real-time stock tracking and budget efficiency.

1

Real-Time Stock Control

Track stock levels per campaign and ad set in real time to ensure your ads always align with available products.

2

Perfect Event Matching Quality (EMQ) Score

Improve your EMQ score instantly, giving platforms like Meta and Google the precise data they need for better targeting and higher-performing campaigns.

Custom Event Optimisation: The New Paradigm in Media Buying

Revolutionize your ad strategy by focusing on growth, not redundancy.

1

Target Real New Clients

Hijack the algorithm to target only genuine new customers, breaking free from unnecessary retargeting cycles.

2

Prioritise Goals with Custom Events

Signal your campaigns to focus on acquiring new or returning customers, reducing acquisition costs and boosting ROAS effectively.

Like what you see?

We have much more to show. View our features or get started!
With MarvelPixel you will:

Be the marketer who can answer questions with confidence.

Main in suit

What is the AOV of my top customer journey?

Woman in yellow shirt

Are we spending budget on out-of-stock products?

Woman taking selfie

What is the bounce rate per ad?

Man in cream hoodi

How do landing pages impact revenue?

Man in green shirt

Is Meta retargeting users on top of funnel campaigns?

Man in suit

Are my campaigns optimised correctly?

How many prospects are in consideration phase?

Woman in suit

Which ads resonate best with which audience?

Want answers to your questions?

Talk to one of our experts for free!

But that's not all…

4 Keys to an unfair advantage.

Own your data, protect your brand

Take full control of your marketing data with a secure, dedicated server. Say goodbye to third-party restrictions and compliance risks—MarvelPixel ensures your data stays safe, private, and exclusively yours.

Streamline your marketing data workflow

Simplify performance attribution by centralizing all channels data into one dashboard.

Power your campaigns with first-party data optimization

Send precise, real-time event data back to your channels. MarvelPixel’s first-party data optimization empowers smarter targeting and improved ad performance with every click.

Your AI Marketing Assistant, Powered by Your Data

Meet MarvelGPT, your AI-powered marketing assistant. Get instant insights, actionable recommendations, and smarter decisions—all tailored to your data.

Turn every team member into a genius.

Give every department the data they need to make smarter, data-driven decisions.

Marketing managers

Get precise cross-channel attribution, enhanced Event Matching Quality (EMQ), and custom event optimization, enabling smarter targeting and increased campaign ROAS.

With real-time insights and full customer journey tracking, managers can maximize ad performance and drive impactful results.

Data scientists

Gain full control over your first-party data with dedicated server storage, ensuring faster access, enhanced security, and greater flexibility for tailored insights and reporting.

Empower your data science team to drive innovation and make precise, data-driven decisions without third-party limitations or compromises.

Business owners

Access financial insights that matter, with real-time tracking of key metrics to guide profitable decisions.

Maintain full ownership and control of your data on a secure, dedicated server—safeguarding your brand’s most valuable asset and enhancing long-term business value.

What would you like to know about MarvelPixel?

What would you like to know about MarvelPixel?

What can I do with MarvelPixel?icon
What can I expect in the first 30 days using your product?icon
What integrations does MarvelPixel support?icon
Is it hard to install the MarvelPixel?icon
How long does it take to setup my account?icon
When will my data be visible on my dashboard?icon
Do I need to have technical knowledge to have my own data server?icon
Is my data safe?icon
How can I get support?icon

MarvelPixel

MarvelPixel

MarvelPixel

Get started with MarvelPixel and start scaling with accurate data.

Book a free discovery call and walk through our demo.

MarvelPixel

Camperstraat 42,

1091 AH Amsterdam

Copyright © 2025 Marveltest B.V

Pixel Operational

MarvelPixel

Camperstraat 42,

1091 AH Amsterdam

Copyright © 2025 Marveltest B.V

Pixel Operational

MarvelPixel

Camperstraat 42,

1091 AH Amsterdam

Copyright © 2025 Marveltest B.V

Pixel Operational